About us

As a participant in the LaunchPad program at Mount Royal University, Reese had the opportunity to launch the business he had envisioned for years. As an avid snowboarder, he frequently encountered the challenge of not having his snowboard waxed and ready for the next day, primarily due to the slow turnaround times at traditional ski shops. Recognizing that he was not alone in this struggle, Reese founded 88 Degree Tuning—a same-day pick-up and drop-off ski and snowboard tuning service. In April 2024, he entered 88 Degree Tuning into the annual JMH LaunchPad Pitch Competition, where he successfully pitched to a panel of esteemed judges and won $10,000 for the company. Utilizing these funds, along with his skills in tuning, marketing, and graphic design, Reese has effectively grown the 88 Degree Tuning brand, attracting customers from across Calgary.

"88 Degree Tuning was founded with a singular objective: make ski tuning more convenient."

Reese Finlay,

Founder & Chief Executive Officer